New episodes every other Tuesday!

Episodes

15
Aug. 5, 2025

Marketing Rapid Fire and Your Financial Ego Tax

Some episodes entertain you. This Season Finale might change you. As season three wraps, Darryl's coming in hot with a rapid-fire round of marketing truths your business actually needs. No fluff. No filters. Just the clarity you've been craving... and the kick in the ass your brand's been waiting for. Then René drops a truth bomb about the ego tax… aka the price you pay for pretending you're not wrong. Because being wrong isn't the problem. Refusing to admit it is. This one's your permissi...
14
July 22, 2025

Downsizing and Brand Declutter

What do clunky branding, shrinking square footage, and existential identity crises have in common? They’re all screaming for a reset... and this episode delivers. First up, René breaks down the when, why, and how of downsizing not just decluttering, but making a smart, strategic move to a smaller space that supports your financial goals. If your retirement plan includes lower expenses, more freedom, and fewer stairs... this one’s your blueprint. Then Darryl fires up the leaf blower for a r...
13
July 8, 2025

Brand Bottlenecks and True Value of Buying Time

What do micromanaging, skipping vacation, and refusing to hire a house cleaner have in common? They’re all ways you’re wasting your most valuable asset... time. First up, René breaks down the true value of delegating, automating, and investing in help. Because the fastest way to retire later is trying to do everything yourself. Whether it’s outsourcing your bookkeeping or finally paying someone to cut your lawn, this segment is your permission slip to buy back your time... and your sanity. The...
12
June 24, 2025

Inflation’s Impact on Retirement and the Cost of Confusion

What do rising prices, confusing marketing, and your old vacation photos have in common? They all deserve a second look... especially in this episode. First up, René tackles the impact of inflation on your retirement... because the only thing scarier than running out of money is realizing your retirement plan was based on 2014 grocery prices. He breaks down how to keep your future financially fireproof, even when everything costs more. Then Darryl unpacks the cost of confusion in your marketin...
11
June 10, 2025

The Strategy Spiral and the Snowball Debt Strategy

What do marketing plans, debt payments, and random compliments have in common? Turns out… they can all spiral in the best way possible. First up, Darryl breaks down the Marketing Strategy Spiral... how one great idea can snowball into five marketing wins. If you've ever watched your “big post” disappear into the void, this is your comeback moment. Then René dives into the Snowball Debt Strategy... aka how to crush payments without crushing your soul. You’ll learn why small financial wins can l...
10
May 27, 2025

Timing the Markets and Mistimed Marketing

What do investing, marketing, and life plans have in common? Timing. Screw it up, and even your best ideas crash harder than a piñata at a kid’s party. First, René tackles the age-old question... Can you time the market? And more importantly, should you even try? From lucky guesses to costly mistakes, he breaks down why chasing perfect timing might be the most expensive hobby you’ll ever have. Then Darryl dives into the tragic world of marketing flops that had all the right ingredients, exce...
9
April 15, 2025

Level Up Marketing and Transferring Assets

What do overloaded business owners, outdated bank processes, and cranky drive-thru Karens all have in common? They’re major obstacles to peace of mind... and in this episode, we’re tackling them all. First up, Darryl dives into the moment of truth every entrepreneur eventually faces: When should you stop doing your own marketing and hire a pro? If your strategy involves Happy Friday memes, mystery algorithms, or a logo designed in Microsoft Paint, this one’s for you. Learn how to spot the sig...
8
April 1, 2025

Non-Refundable Tax Credits and Trade War Marketing Trends

Think taxes, trade wars, and personal growth don't mix? Think again. This week, René is back with the least boring tax segment you'll ever hear (seriously), diving into non-refundable tax credits that could save you real cash—if you know where to look. From age amounts to caregiver credits, this one has nuggets that might make you fist-bump your tax return. Then Darryl takes on the Trade War Marketing Trend... and how shouting "I'm Canadian, eh!" might just be your business's secret weapon...
7
March 18, 2025

Reverse Marketing and Celebrating Financial Wins

This week, we’re flipping the script on everything you thought you knew about business, money, and productivity. Darryl reveals the magic of Reverse Marketing... the secret to getting customers to market your business for you. If you’ve ever wished someone else could do your advertising (for free), this is the strategy you need to hear. Then René breaks down why recognizing financial milestones isn’t just about popping champagne... it’s about motivation, mindset, and keeping that money mom...
6
March 4, 2025

Decumulating Wealth and the Wow Moment Strategy

Send us a text Ready to rethink your financial future, transform your business, and find life lessons in unexpected places? Buckle up for another high-energy episode of Taming the Hustle… or Something of the Sorts! René kicks thing off by diving deep into the art of decumulating wealth in retirement. If you think accumulating wealth is hard, wait until you try to spend it efficiently. From tax-efficient withdrawals to asset location, this segment is a must-listen for business owners, investors, ...
5
Feb. 4, 2025

Rental Properties and Branding on Your Terms

Ready for a laugh-out-loud episode packed with insights that’ll make you rethink your finances, business, and basic life skills? Strap in because we’re diving deep into topics that hit close to home... literally and figuratively. First up, René digs into the complex world of rental property and whether you should own them personally or through your corporation. From tax traps to liability loopholes, he’s breaking down the pros and cons to help you make the smartest move without all the boring a...
4
Jan. 21, 2025

Self-Directed Brokers and False Advertising

Ready for a mix of laughs, insights, and a few truth bombs? This episode dives deep into topics that will make you think twice about your finances, your marketing, and your gift list. First, René teams up with Ryan Duncan to reveal why self-directed discount brokers might not be the deal they seem. From underperformance to dangerous messaging, they break down how these platforms could cost you more than you think. Next, Darryl tackles the sneaky world of false advertising. Find out how exa...
3
Jan. 7, 2025

Building Your Website and Renting vs Buying a Home

Ready to simplify your business, finances, and life? Join Darryl and René for humour and insights on three key topics you won’t want to miss. First, Darryl breaks down the wild world of websites. Should you go the DIY route, using platforms like Shopify, or hire a pro? Whether you’re tech-savvy or tech-terrified, you’ll get the scoop on building a site that fits your biz without breaking the bank... or your sanity. Next, René unpacks the age-old question: should you rent or own your home? ...
Dec. 31, 2024

Taming the Bloopers... 2024 Edition

What better way to ring in the New Year than with a reel of laughs? This special episode is all about the moments that didn’t go as planned... because let’s face it, life’s a lot more fun when you can laugh at yourself. We’re hitting pause on the usual tips and advice to bring you something a little lighter... our 2024 Blooper Reel! From unplanned interruptions to hilariously bad takes, this episode is packed with the kind of behind-the-scenes moments that make podcasting an adventure. Oh, an...
2
Dec. 17, 2024

Navigating Financial Emotions and Crafting Marketing Plans

Ready to level up your life, business, and finances? This episode has everything you need to build confidence, gain clarity, and crush your goals... plus a side of laughs to keep things fun. First, Darryl breaks down how to create a marketing plan that actually works. Whether you're drowning in to-do lists or staring at a blank page, he's got the tips to help you plan smarter, build confidence in your strategy, and finally see results. Next, René dives into the emotional side of financial plann...
1
Dec. 3, 2024

Reaching Untapped Markets and Reverse Mortgages

Grab your headphones and settle in for a laugh-packed episode brimming with brilliant ideas and unexpected twists! Darryl’s kicking things off with a deep dive into untapped markets—think beyond the usual suspects and uncover golden opportunities hiding in plain sight. Whether you're a business owner or just love a good marketing hack, this is one segment you don’t want to miss. Next up, René brings the financial heat with the truth about reverse mortgages. Are they the golden ticket to your ...
18
July 9, 2024

Wrapping Up With A Laugh... It's Summer Break for Darryl and René

Ready to wrap up Season 2 with a bang? Join Darryl and René for a special, fun-filled finale you won't want to miss! In this shorter, lighthearted episode, the guys blend hilarious insights and reflections on this season's most memorable moments. They cover everything from prenups and kids' education to the art of integrating humour into marketing. Plus, they dive into heartfelt conversations about aging parents again and share some surprising news about Darryl's OnlyFans account. Hit play now...
17
June 25, 2024

Handling Inheritance and Humour in Marketing

Get ready to dive into a whirlwind of laughter and eye-opening insights! First, Darryl's here to show you how humour can completely transform your marketing game and how a good laugh can be a game-changer for your brand's success. Then René takes us through the dos and don'ts of handling an inheritance and shares some expert tips to ensure you make the most of your newfound wealth without the stress. But the fun doesn't stop there! The guys wrap things up with a candid chat about the apparent di...
16
June 11, 2024

Investing in Financial Expertise and Building Better Business Optics

Ready for a dose of hilarious, game-changing insights in this can't-miss episode! René kicks things off by revealing why working with a certified financial planner is a game-changer and why their specialized expertise can make all the difference in your financial goals. Then, Darryl tackles the power of optics in business. Discover invaluable insights into how perceptions can shape your success and learn essential strategies for ensuring your business projects the perfect image. Plus, the duo ta...
15
May 28, 2024

Navigating Capital Gains Changes and Family, Friends and Marketing

Get ready for another rollercoaster of laughs and knowledge! Darryl kicks things off with a hilarious and heartfelt look at the wild world of getting your family and friends to support your marketing efforts. Spoiler alert: It's easier than you think! Then, René dives deep into the murky waters of proposed changes to the capital gains tax, unravelling the complexities so you don't have to. But wait, there's more! The guys then explore the profound and often unexpected impact of volunteering, not...
14
May 14, 2024

First Home Savings Account and Basic Marketing Essentials

Buckle up for an exciting journey of insights and savvy strategies! René takes the wheel, guiding us through the groundbreaking benefits of the First Home Savings Account, propelling you closer to your dream home. Meanwhile, Darryl delves into the dynamic universe of fundamental marketing essentials, unveiling how impactful visuals and lightning-fast website speeds can revolutionize your brand's reach. But that's not all! The guys explore the bittersweet impact of the digital age on human connec...
13
April 30, 2024

Exploring Pop-Up Events and Locked-In Retirement Accounts

Strap in for a wild ride of laughs and insights. Darryl launches us into the electrifying world of pop-up events and discovers how these can skyrocket your business visibility to new and thrilling heights! Then, René navigates the labyrinth of locked-in retirement accounts, demystifying the rules and regulations that surround them. But wait—there's more! The guys are spilling the beans on making friends as grown-ups... well, at least Rene is. Press play and buckle up for a hilarious and informat...
12
April 16, 2024

The Graduated Tax System and The Value of Creative Professionals

Get ready to laugh as we unlock this episode's treasure trove of insights. René kicks things off by dissecting the Graduated Tax System, debunking misconceptions and shedding light on its true framework. Meanwhile, Darryl steps up to highlight the undeniable value of utilizing Creative Professionals to elevate your business strategies to new heights. But hold on because things take a turn when the guys tackle the hot take of Social Media and Tech's impact on kids. Spoiler alert: Things are abou...
11
April 2, 2024

Planned Giving with John Gilmour and Charitable Marketing

Unlock the Power of Giving Back! This week, Darryl unveils the secret sauce behind integrating charity into your marketing strategy — because, let's face it, karma's a fantastic currency! Meanwhile, René teams up with financial guru John Gilmour from Canada Life to drop some truth bombs on why Planned Giving should be your financial BFF. But hey, it's not all serious business. Stick around as the guys dish on the latest trends, shaking up how we travel the world. Strap in and grab those earbuds...
Guest: John Gilmour